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Smart City Expo Doha 2022 Activations

A101 is proud to have supported Tasmu Smart Qatar and Tasmu Digital Valley with various activations for their booth at the Smart City Expo Doha 2022.

A101 designed and developed an interactive and informational touchscreen display for visitors and well as provided A101’s own developed and licensed product; Portagraf; which allowed visitors to share their signatures on a digital wall.

Website Revamp

Al Ahmadani Medical Center revamped their website, with the help of A101 we were able to develop their website to their specification, and make modifications where necessary based on our recommendations. An easy to use Content Management System (CMS) allowed Al Ahmadani to make changes when required.

ALAHMADANI.com

Creativity Involved

Creativity and design is involved in everything we do.

Usability, mobility and accessibility are addressed methodically as pleasure and satisfaction of using those tools have a direct impact on their productivity.

Multiple channel branding

Creating an up-to-date digital brand, implementing a data-centric strategy and adapting your approach has become crucial to leverage the potential of digital channels.

As consumers become more tech-dependent it is up to brands to provide them with a free-flowing user experience across all devices and digital platforms.

We know how to deploy world-class software that delivers quality, flexibility, scalability and other associated options that stack well to benefit your brand. Our solutions drive excellence across your brand and give you a platform for future, sustainable development.

Intuitive UI/UX conception

Each project is carefully engineered to address all aspects of its interaction, this gives your product and strategy a boost while delivering an unforgettable experience.

Web design and responsiveness

A seamless experience comes from readable and responsive content too. With more than 55% of visits done from tablets and other mobile devices, the importance of delivering the same result across all devices is mandatory to satisfy your visitors and broadcast the same image on all platforms and languages.

Digital Content Design

Convey your message clearly, amplify your communication with impactful content and position yourself as a successful and leading actor.

Digital Brand

​​Nowadays, consumers are more and more tech-dependent and it is up to brands to provide them with a free-flowing user experience across all devices and digital platforms. In today’s digitally-driven world, your brand must deliver quality, flexibility, scalability and other associated options that stack well to your users. Our solutions give you a platform for future, sustainable development.

Our team of specialists will undertake tasks such as consumer research, audience segmentation, and analysis to understand your brand’s online positioning. We will help you strategize the best way to convey your message clearly, amplify your communication channels with impactful content and position yourself as a successful and leading actor.

Our digital branding aims to create a connection between your product or service and the consumer by establishing your brand recognition in the digital world by building your digital brand strategy, enhancing your online identity, creating cohesive multiple channel branding and guidelines, to ensure consistency and standards.

UI/UX Solutions

To develop a great experience, first you must understand each different user associated with your brand. We build individual user profiles that help us recognize your typical users from age, gender, interests, job roles, and more.

Once we’ve developed the right persona for your brand, we move on to developing the user journey. From wireframing, storyboarding and prototyping interfaces, to creating a design that flows and we understand how each click of information impacts your users. A great interface works well, but also should be visually appealing and branded because good impressions leave an impact in the user’s mind. 

We need to change the way consumers and brands interact with each other. We focus on experience by delivering measurable and data-centric experiences to your audience.  

We study our insights and analytics to build the best user experience for your product by developing a relevant, useful and on-brand tool for your business.

Web design and Responsiveness

An effective and well-designed website has the potential to transform your business. We believe in delivering creativity that works and excels for your brand. By creating user-friendly website designs with beautiful interfaces, we deliver on your objectives in a memorable and lasting way.

Our team of web designers will work closely with your business in order to find the best online and effective solution for you. Every website we design reflects your brand and is inline with the core branding and design that was pre-established.

We design responsive websites that deliver on their objectives, such as usability, content, search engine visibility and conversion optimization. With responsive development, we ensure that no content is compromised from desktop to mobile, giving your users a full view of who you are no matter how they’re accessing your website. 

Digital content design: 2D/3D

From concept to delivery, our dedicated 2d and 3d designers and animators bring your ideas to life to create vibrant and engaging content. From the script, to concept to storyboarding, we incorporate striking visual styles, sound effects and eye-catching graphics providing your business with powerful tools for captivating your audience and telling your story in an engaging and informative way.

Your business and brand will benefit from enhanced digital content as it will increase user engagement, teach potential customers about your brand or service and greatly increase conversion rates.

Our experts are specialized in 2D animation and illustration producing stunning character animations and motion graphics tailored to your brand, 3D animation and modeling for a range of Unity-based projects from computer games to augmented reality apps and virtual reality games.

UX / UI Solutions

UX / UI Solutions is the process of creating an impactful experience that combines behavioral psychology, architecture, engineering and design.

PERSONA + USER MODELING

To develop a great experience, first, you must understand each different user associated with their goals, most utilized functions, usage paths, preferences and task processes.

INTERACTION DESIGN

Wireframing, storyboarding and prototyping interfaces allow you to create flows and understand how each click or the location of information and actions impacts your users.

VISUAL DESIGN

A great interface works well, but also should be visually appealing and branded. Impression and feel impact a user’s mindset of sophistication and use.

USABILITY TESTING

The effectiveness of any interface is measured in the real world with beta and production users. Analytics and A/B testing allow you to have concrete data to make decision

Achieving the ideal User Interface and User Experience

User experience or UX is everything in the digital realm.

Create a platform or digital offering that does not live up to consumer expectations, or is difficult for users to navigate, and failure is inevitable, as is a potentially negative effect on your digital brand. A great UX is achieved through the development of a robust and smooth user interface. But in order to do so, you must understand the needs and behavior of each different user that might interact with your brand digitally. First, you will need to build individual user profiles that can help you recognize your typical visitors by age, gender, interests, job roles, etc. Once you’ve developed the right personas for your brand, you can then move onto developing the actual user journey, from wireframing, storyboarding and prototyping interfaces, to ultimately create a platform design that flows easily, while still taking into account how each click of information impacts your users.

But a great interface is not enough. It should also be visually appealing, as well as subtly but meaningfully branded, as a good experience will leave a positive impression on the user. By focusing on their journey through your platform as a priority and delivering measurable and data-centric experience, you can change the way consumers interact with your brand – as well as vice versa.

The best way to achieve this aim quickly and effectively is by bringing in experienced professionals, who through studying the necessary insights and analytics, will developing a relevant, useful and on-brand tool for your business and ultimately build the best user experience for your product.

The Role of Digital Design in the Ultimate User Experience

The power of design is often underestimated, especially in the digital age. Yet more than ever, it is imperative that creativity and design be prioritized.

Yet more than ever, it is imperative that creativity and design be prioritized in all endeavors. Indeed, from a design perspective, when it comes to delivering digital products, how they are formulated, with the end-user in mind, should always be your first concern. This counts equally for usability (how your users interact with your website or product); mobility (the seamless connection between the technologies you employ); and accessibility (maximum ease of use for the greatest number of people). Together, these are the most important design features you will need to address, in order to ensure you have the most direct impact on your target audience and that you can enable them to reach their goals quickly and obstacle-free. Optimum design activation covers the full range of digital delivery, from creating a user-friendly, efficient app or website, to the most complex integrated systems. The objective, through effective design, must always be to absorb the user from start to finish and to enhance their experience, by taking them on a seamless, memorable journey that will increase their engagement and awareness. However, it is also important to remember that when incorporating design into your digital offerings, you must plan for the strategic aspects – such as scalability and the ongoing evolution of your brand and platforms – to fully realize your digital success.